The problem with brand positioning is that it sticks! Yes! the problem with any positioning of any brand is that it creates a lasting impression on your consumer and that is what they perceive you to be. Brand’s need to be careful to keep enough elbow room to be able to diversify or have space to … More Time for rebranding Mr Ratnam!
What stops you from marketing them with the same passion? Interestingly, the much organized and extremely creative South Indian Film fraternity, that has some of the best creative outputs through its varied stories, amazing talent and technicians stop shot when it comes to marketing their piece of art. What do you mean? Would be your … More Tamil Cinema – where does the passion go after you complete the movie?