Ten doable things for 2018!
January 1, 2018
Looking for 2 sec goals that you can actually keep up with?
Here goes:) … More Ten doable things for 2018!
Category: General Insights
Why are we behaving like technology!
December 21, 2017
Aren’t we just human? We are in an era where you believe that everything is working the way it should, be it the ease of seeing where your taxi is waiting for you or to be able to spot the last place you probably lost your phone, to the last time a person saw … More Why are we behaving like technology!
Freedom! To choose or not to!
August 15, 2017
Everyone knows freedom to choose is one’s birthright, at least for those who are part of democratic countries. But it’s up to us to choose… right? Ever thought about it in this fashion, we all know the meaning of “freedom of Choice” we actually defend it and we celebrate it. But what could it have … More Freedom! To choose or not to!
Why the traditional agency model is failing?
June 4, 2017
Two reasons, 1) a false sense of pride and achievement and 2) a business model that believes in alienating the newbie/ learner boxing the creativity within a small set of people and over taxing them and the shooting in the dark approach. Just to give you a sense, let’s discuss one of the … More Why the traditional agency model is failing?
Time for rebranding Mr Ratnam!
May 6, 2017
The problem with brand positioning is that it sticks! Yes! the problem with any positioning of any brand is that it creates a lasting impression on your consumer and that is what they perceive you to be. Brand’s need to be careful to keep enough elbow room to be able to diversify or have space to … More Time for rebranding Mr Ratnam!
Soulmate or Goalmate …you probably need them today!
April 26, 2017
One of the most important things I have realized practising and collaborating Personal Branding Sessions is most of the clients come to a coach, and advisor and of course sounding boards like me is to reaffirm, re-establish and renew a lost connection. And many times when my role is complete, I ask them to progress … More Soulmate or Goalmate …you probably need them today!
Spike it up!
September 28, 2014
What was the key takeaway from SpikesAsia 2014, for me? What is the essence of great creative work? Is it, a combination of the right client, the award winning creative team, the supportive agency and of course the big idea. Or is it, just a plain old idea meeting the brief thing and that it was … More Spike it up!
Find your friends on Facebook! Get closer on What’s app !
March 30, 2014
There are so many ways to connect these days. The era of the smart phone has redefined mobile etiquettes. Its absolutely fine to connect with people any time of the day, any hour because now its possible to just Facebook or what’s app them. But who is the most connected; the most passionate of all … More Find your friends on Facebook! Get closer on What’s app !
anitapradeep 